Tag: fundraising

Charity / Charities, Fundraising, Giving, Trends

Catch 22 in public fundraising

Posted on March 30, 2018April 13, 2018 by Cathy Pharoah

Reactions to the death of Stephen Hawking reveal a lot about the psychology of giving. Within hours of the news, the Motor Neurone Disease (MND) Association website collapsed under a wave of public donations – a remarkable demonstration that immediacy in perceptions of need is one of the most powerful triggers to give. We see its power in the ever-increasing […]

Philanthropy, Research, Trends

Major charities hang on to slim margin of income growth

Posted on March 20, 2018March 21, 2018 by Cathy Pharoah

The Spotlight Top 100 Fundraisers report 2018 measures the annual financial results of the major charities against their own performance in the previous year. This gives a highly reliable indicator of change. It shows the major charities hanging onto to a slim margin of fundraising income growth in 2016/17, at 0.7%. (after inflation) This finding suggests the sector is on […]